What we do

From whether to build it, to why last month's claims aren't paid.

Six areas, one firm, a clinical lens on all of them.

01 — Strategy & new projects

Decide it with evidence. Then build it properly.

The most expensive decisions get made before the first patient walks in.

  • Market & catchment research
  • Feasibility studies
  • Financial modelling & DPR
  • Service & bed-mix planning
  • Greenfield planning
  • Equipment planning
  • Statutory approvals mapping
  • Commissioning to first patient
  • Expansion & new units
  • Service line strategy
  • Turnaround planning
  • Due diligence for investors

02 — Revenue & finance

The money is already yours. It's sitting somewhere.

Roughly 12.9% of Indian health insurance claim value was disallowed in FY24. Much of that is documentation, not dispute.

  • TPA & insurance claims
  • Denial & disallowance analysis
  • Cashless turnaround discipline
  • PM-JAY empanelment
  • Scheme reconciliation
  • Procedure-level costing
  • Package & tariff pricing
  • Payer mix strategy
  • Working capital & AR
  • Budgeting
  • Promoter MIS
  • Procurement & vendor terms

IRDAI FY24 claims data

03 — Operations & quality

Systems that hold whether or not an assessor is coming.

Knowing which line of a standard is quietly wrecking a nurse's shift takes someone who has worked the shift.

  • Patient flow & turnaround times
  • Bed & OT utilisation
  • Departmental SOPs
  • Clinical quality & safety
  • Infection control
  • Incident reporting
  • Quality indicators
  • Internal audits
  • Statutory & fire readiness
  • Biomedical waste
  • NABH accreditation
  • PM-JAY quality certification

How accreditation engagements run

04 — People & organisation

A hospital that stops when three people take leave isn't a system.

Train staff and better-paying employers hire them. That objection is real, and it has an answer.

  • Staffing models
  • Rosters against real census
  • Org design & role clarity
  • Recruitment support
  • Competency-based training
  • Internal trainers
  • Induction & re-induction
  • Retention programmes
  • Performance management
  • Succession & key-person risk
  • Compensation benchmarking
  • Multi-site consistency

05 — Growth & marketing

Marketing that compounds, not marketing you keep buying.

We plan and oversee spend. We don't run media through our own accounts or take a cut of it.

  • Brand & positioning
  • Website & local search
  • Reviews & reputation
  • Performance marketing
  • Attribution you can audit
  • Cost per admission tracking
  • Referral networks
  • Doctor engagement
  • Patient experience
  • Feedback to corrective action
  • Outreach & camps
  • Corporate tie-ups

06 — Technology & data

We'll help you choose it and land it. We won't sell it to you.

Most hospital software disappointments are implementation failures, not product failures.

  • HIS & EMR selection
  • Requirements from real workflows
  • Vendor evaluation
  • Commercial terms review
  • Implementation oversight
  • Configuration to your SOPs
  • Data migration checks
  • Go-live support
  • Dashboards & reporting
  • Data hygiene
  • Digital health readiness
  • ABDM alignment

Who we work with

Any size, anywhere in India.

The systems are the same shape at eight beds and eight hundred. There are just more of them.

Clinics & day care

Where every system has to be simple enough to survive a busy Monday.

Standalone hospitals

Any bed count, one set of systems serving every department at once.

Groups, chains & investors

One way of working across units, comparable numbers between them, diligence on assets.

Start with the diagnostic.

On-site review, written findings, ranked action list. Creditable against whatever follows — and yours to keep if nothing does.

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